Glossary of Marketing Communications Terminology

Title Tag

HTML tag used to define the text in the top line of a Web browser, also used by many search engines as the title of search listings.

• Tailored Training
• Target Audience
• Targeting
• Telecommuting
• Telemarketing
• Telephone Preference Service (TPS)
• Test Marketing
• Text Ad
• Text Link Exchange

• TINKIE
• Title Tag
• Trade Journal
• Trade Marketing
• Trade Show
• Training Course
• Training Qualification
• Tweenagers